To be a brand that acts as a catalyst for change and inspires generations to come through constant innovation and revolutionary product creations
To solve worthy problems through design and engineering for consumers and enterprises to make the world a better place.
Reality struck hard as our hearts were full but pockets empty. Being product minded, we were sweating on investors. Unsure of how to proceed
Our 1st Client arrived. Thanks to our well-wisher who passed on a reference to us.
We sank in joy as we lived 1 year as a boot-strapped startup. No fancy parties, but we did celebrate hard.
Every startup has twist and turns that you uncover during the journey. The moment of truth arrived for the holes in our culture and it was just human for people to breach the trust barriers.
Brought to a new low, our team shrunk. Whoever stayed, hung along despite doubts. The funny thing was that while we were filled with opportunities, we weren't filled with people who recognized them as such. How unlucky of them to not see the big picture!
We realized that we had to load ourselves with tons of aspiration. After all, larger the dream, greater should be the team! And so the quest began. The next bunch of people rolled on board and Crayon'd breathed a new life. The floor was on fire.